Coca-Cola to replace Sprite green plastic bottle with clear one

Coca-Cola introduced that Sprite will cease utilizing its well-known inexperienced bottle and swap to clear plastic starting in August.

The change in look, paradoxically, is a part of a push by the smooth drink big to go inexperienced. The corporate mentioned clear plastic is healthier for recycling.

“Sprite is transitioning from inexperienced to clear plastic to extend the fabric’s chance of being remade into new beverage bottles,” an organization press launch mentioned.

The colour of the bottle isn't the one change that can take impact starting Aug. 1. Coca-Cola mentioned they are going to be launching “a brand new visible identification system that includes a revamped emblem and packaging design.”

Sprite is only one of Coca-Cola’s manufacturers to alter their search for environmental functions. Fresca, Seagram’s and Mello Yello will ditch the inexperienced, and Dasani water may also swap to a transparent plastic bottle.

The corporate mentioned that whereas the inexperienced plastic is recyclable, the coloring retains it from getting used for food-grade packaging gadgets. As a substitute, it's used for single-use gadgets like clothes and carpet. By switching to clear, previous bottles could be was new ones.

Sprite may also have a revamped emblem and packaging design.

REUTERS

Coca-Cola Consolidated is working with reprocessing firm R3CYCLE, whose CEO Julian Ochoa touted the advantages of clear plastic.

“Taking colours out of bottles improves the standard of the recycled materials,” Ochoa mentioned in an announcement. “When recycled, clear PET Sprite bottles could be remade into bottles, serving to drive a round financial system for plastic.”