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The Champions League rights in the US shall be determined in two weeks, and it's clear that the event may fetch twice its present $150 million rights charge, and probably a value that approaches $400 million.
Whereas there are quite a lot of bidders, sources point out this might find yourself being a battle between the incumbent CBS/Paramount+ and Amazon Prime Video.
Let’s check out what's going on.
1. The Champions League is probably the most prestigious membership event in soccer, that includes the highest groups in Europe, reminiscent of Barcelona, Actual Madrid and Manchester Metropolis. Whereas the World Cup is in a class all its personal, the yearly Champions League closing is corresponding to the Tremendous Bowl.
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