Richard Branson to stop ‘turning girls upside down’ on Virgin planes

Richard Branson, the billionaire proprietor of Virgin Atlantic, will not be “turning ladies the other way up” on his airplanes.

The 72-year-old British tycoon stated this week he's placing an finish to his well-known promotional stunt of holding scantily-clad ladies in acrobatic positions on the wings of his planes, an act that has starred fashions similar to Pamela Anderson, Kate Moss, and Dita Von Teese.

“There’s no query that within the early days of Virgin, society was very completely different,” Branson stated. “I doubt you’ll see me turning ladies the other way up or selecting up girls in the present day, whereas 38 years in the past if I didn’t do this, I wouldn’t get in a newspaper.”

Branson emphasised that he nonetheless bodily may carry out his acrobatic stunts of outdated if he wished to, however received’t for the sake of fine style.

“I can nonetheless flip ladies the other way up, however instances have moved on,” he stated

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Richard Branson and Kate Moss in 2009 photoshoot

Richard Branson holds Kate Moss throughout a 2009 photoshoot.
Richard Branson carrying Kate Moss

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Branson made the feedback following his arrival at Tampa Worldwide Airport on Wednesday to advertise his airline’s new nonstop flights from Tampa to London Heathrow. He was seen sporting a Tampa Bay Buccaneers jersey as he departed his aircraft onto the Tampa tarmac, with each female and male flight attendants by his facet.

As a part of his promotional festivities, Branson jet-skied throughout town’s bay. He instructed onlookers that after upon a time, he would have somebody behind him, referencing a 2010 stunt that noticed Branson jet ski with a feminine flight attendant on a Vegas Strip waterway to rejoice Virgin’s tenth anniversary of flying to Las Vegas.

Richard Branson on jet ski with flight attendant
Branson jet sking in Vegas in 2010
Alamy Inventory Picture

“You simply adapt with the instances,” he stated. “And I would quickly be attending to an age the place I would pull a disc.”

The final time Branson was seen in one in all his well-known wingtop-photoshoots was in 2012, when he inverted a feminine mannequin sporting a bikini and a Russian hat to advertise flights to Moscow.

Branson’s risque method to advertising has tamed lately, together with Virgin’s personal office conduct.

The airline abolished its requirement for feminine flight attendants to put on make-up in 2019, and in September, Virgin introduced that cabin crew may put on no matter uniforms they need no matter gender.

A Virgin spokesperson instructed The Guardian that employment purposes have soared for the reason that firm started selling a extra inclusive workspace.

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