Chef Daniel Boulud inside what can be his newest restaurant journey inside One Madison Avenue.
Matthew McDermott
Michelin-starred chef Daniel Boulud will launch two French-inspired ideas inside a brand new tower rising within the Flatiron District.
The ever-present Huge Apple restaurateur signed leases this week at One Madison Avenue to open a French steakhouse, and a restaurant and market impressed by the open-air petit marchés of Paris. Phrases of the offers weren't disclosed.
Boulud – proprietor of fine-dining palaces together with Daniel, Le Pavillon and Le Gratin – plans to open in 2024 contained in the SL Inexperienced-owned workplace tower on 23 E. twenty second St., between Broadway and Park Avenue South.
“For me, it’s the place Midtown ends and downtown begins — the place enterprise and leisure meet collectively,” mentioned the French-born chef, who just lately turned a US citizen.
“Now that I’m American, I can open a steakhouse,” Boulud quipped.
“It’s one thing I’ve all the time needed to do, just like the Japanese restaurant,” he added, referring to Joji, the key sushi spot he opened beneath Le Pavillon in Grand Central Terminal in September.
The house will embrace an open kitchen with a wood-fired grill designed by David Rockwell’s Rockwell Group.
The cafe and market, additionally designed by Rockwell, will promote recent produce, together with connoisseur choices, seasonal substances and ready meals. Mixed with the steakhouse, it should take up 16,000 sq. toes on the bottom ground. The market is about to be 9,500 sq. toes whereas the steakhouse can be 6,500 sq. toes, a spokesperson mentioned.
Boulud mentioned the bar-heavy Flatiron District was in want of a steakhouse.
“The neighborhood doesn’t have very many,” Boulud mentioned
So what makes a steakhouse French?
“The applying of French delicacies, together with the vegetable preparation,” mentioned Boulud, including that “the combination of French and American meals and wine are additionally very aligned. The mission is spectacular.”
One Madison Avenue is slated to be accomplished subsequent yr after a $2.3 billion redevelopment.
Constructing tenants may have unique entry to a 7,000 square-foot tenant lounge with meals and beverage managed by Boulud in a “non-public club-style” house. That can be along with an 11,000 square-foot roof deck with a 5,400 square-foot indoor occasion house, designed by Rockwell and with catering supplied by Boulud.
The occasion house options excessive ceilings and outsized home windows, sweeping skyline views — and a 5,800 square-foot landscaped patio overlooking Madison Sq. Park. A 55,780 square-foot Chelsea Piers Health heart may also be within the constructing.
SL Inexperienced has already signed some big-name corporations to benefit from the perks. Franklin Templeton, an funding administration agency, inked a 15-year, 347,474 square-foot lease in September. IBM signed a 16-year, 328,000 square-foot lease final March, a spokesperson mentioned.
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