Inside Netflix’s ‘secret club’ that streams movies early to a privileged few

Netflix has a secret streaming membership -- will you be invited?
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‘Tis the season to settle in for a Netflix binge — however apparently not all Netflix menus are created equal.

In response to the Wall Road Journal, a number of thousand Netflix customers have been granted particular entry to look at unreleased Netflix unique TV reveals and flicks earlier than they're formally launched.

This secret society has been tapped to assist the streaming big iron any kinks out of its packages to pave the way in which for a seamless stream for its 223 million subscribers. Though solely 2,000 members are enrolled, the mega-platform is reportedly unlocking the unique gate early subsequent yr for tens of hundreds from everywhere in the world, based on the Journal.

The particular program, referred to as the Netflix Preview Membership, launched greater than a yr in the past. Members reportedly fill out surveys after watching unreleased content material. The suggestions allegedly performed a pivotal position within the 2021 movie “Don’t Look Up,” with contributors suggesting the film turn out to be extra comedic and fewer critical.

A report claims there’s a secret preview membership that influences the streaming service’s programming.

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Leonardo DiCaprio and Jennifer Lawrence star in “Don’t Look Up,” a Netflix film the streaming big’s preview membership reportedly helped form.

Netflix

In a 2021 Reddit thread, a few folks claimed to have obtained an invitation to the coveted clique.

“Sure, it’s official. You watch Netflix unique motion pictures earlier than they’re launched and reply survey questions on them. (You additionally must signal an NDA as a result of these really usually are not launched and nonetheless in remaining modifying stage),” one person wrote.

“You get a particular Netflix account they usually e-mail after they have a film in there so that you can watch. Normally you must watch and assessment inside every week.”

It’s unclear how these elite members are chosen.

The Publish reached out to Netflix for remark.

The content material powerhouse suffered two consecutive quarters of subscriber losses this yr and expects to maintain spending on new reveals and flicks as much as about $17 billion yearly, based on the Journal. Subscriber development resumed within the third quarter.